Useful INFO
ADDRESS: Via Veglia 18, 7500 St. Moritz, Switzerland
WEBSITE : www.kulm.com
PAGE INSTAGRAM : @kulmhotel
The Hotel's PLUS
With a huge ice skating rink and ice skating lessons, the Kulm Hotel is a magical and exclusive place full of history.
The Kulm was the first hotel in St. Moritz to open its doors 160 years ago. Its 2000m2 spa and indoor/outdoor activities make it a unique place from which one would never want to leave.
Instagram's PLUS/MINIMES
👍🏼 Staging of clients (brings life to the account)
👍🏼 Lots of real as well as video (the most relevant thing on Instagram right now)
👍🏼 Good categorisation of front page stories (clear and precise, without overdoing it)
👍🏼 Harmony and consistency of posts with each other with a strong brand identity
👎🏼 Too many reposts in stories, (the quality is not as good and the content is too bulky, it takes over the worked stories)
