ADDRESS: Budapester Str. 25
The Hotel's HIGHLIGHTS
Central, design-oriented and business-oriented: the ideal hotel for a seminar.
The Pullman Berlin Schweizerhof (5*) is ideally located next to a regional railway station and the zoo, but also offers business-friendly facilities, with no less than 32 meeting rooms.
👍🏼 Header evoking the recent opening of the Pullman with "your new Pullman" (informs the customer of the completed renovation)
👍🏼 Front page stories with a coherent design, in the spirit of the hotel, and targeting 5 characteristics of the establishment (coherent and relevant)
👍🏼 Occasionally original publication formats: a photo divided over several publications (gives a more graphic wall and encourages people to discover the other publications)
👍🏼 Comments on publications in English only, linked to the targeted business clientele (relevant)
👍🏼 Occasional highlighting of businesswomen and businessmen (more relevant to target business clientele)
👌🏼 An instagram page showcasing the new design of this ideal business hotel.
A little OVERVIEW